The concept of beauty is subjective across different cultures, but in today's digital society is mostly influenced by social media platforms.

The Concept of Beauty And Its Unfolding


The concept of beauty is not universal and differs depending on cultural, social, and historical factors. Physical features, such as light skin, a narrow nose, and a slender body, may appear attractive to some cultures. Others may find body curves and darker tones more appealing. Symmetrical facial features are beautiful for some people, whereas others prefer unique or distinctive characteristics. Some communities express their culture through flamboyant hairstyles, clothing, and makeup. Others stick to a natural or modest look. Ultimately, body modifications, such as tattoos and piercings, may be desirable or frowned upon, depending on the social settings and beliefs.

Is Beauty Variety Still Relatable In The Digital Universe?

Despite the variety of cultures and history, social media platforms promote new trends of unattainable beauty standards. And lifestyle influencers transformed the whole concept of beauty. Instagram, Facebook, and TikTok showcase edited and filtered photos, creating a false sense of beauty that causes an obsession with physical perfection. And so people find it hard to appreciate their natural appearance. Social media celebrities often promote products and treatments, suggesting purchasing them to achieve the ideal beauty standard. That may bring a significant financial burden and increased pressure to conform to the viral standards.

Pressure to conform to a beauty standard affects self-esteem. The influence of social media has raised body-shaming and cyberbullying, where individuals who do not fit the ideal beauty standard receive negative comments and harassment. The increase in body-shaming is also an outcome of the fact that people can post anonymous comments on others’ appearances. This anonymity facilitates offensive behavior and has a devastating impact on the mental health of the recipients.

Challenging Unrealistic Beauty Standards And Promoting A More Inclusive And Diverse Perception

On the positive side, social media has also created an environment where people can speak out against body-shaming and promote a more inclusive and diverse perception of beauty. Online communities advocating for body positivity, self-love, and acceptance have emerged, providing a safe space for people to share their experiences and support each other. They have given voice to individuals raising awareness of the harm caused by body-shaming, and enabled like-minded people to connect.

After all, beauty comes in all shapes, sizes, and colors. We should celebrate and appreciate the diversity of bodies around us and reject unrealistic beauty standards. Body positivity is not just a swing. It is a conscious shift towards accepting and loving ourselves as we are. We should embrace our unique features and imperfections, remembering that we are beautiful just as we are. By spreading positivity and kindness toward everyone, we can create a world where beauty is inclusive and accessible to all.